22 Best AI Search Visibility Trackers for 2025: Cost-Effective Tools for Small Businesses

Shine a Light on Your AI Presence: 2025’s Top Trackers

AI-powered chatbots and answer engines are taking over how customers find you online. With platforms like ChatGPT, Gemini and Perplexity surfacing front-and-centre in search results, you need reliable chatgpt visibility tracking and broader AI visibility insights to stay ahead. Small businesses can no longer rely solely on traditional SEO rank tracking—now it’s about measuring citations in AI answers, sentiment, and prompt-level performance across multiple engines.

We’ve analysed over 30 tools to narrow down the top 22 for 2025. From budget-friendly options under $100/month to enterprise-grade dashboards, this guide compares pricing, data coverage, ease-of-use and sampling methods. Ready to see where you stand in AI search? Discover chatgpt visibility tracking for small businesses and find the right fit today.

The Top 22 AI Search Visibility Trackers (and how they stack up)

Below you’ll find each tool’s key strengths, potential drawbacks and price point. We’ve focused on solutions ideal for small businesses—cost-effective, transparent methodologies and straightforward dashboards.

1. Rankability’s AI Analyzer

• Price: from $149/mo (bundled in Core tiers)
• Pros: In-platform content optimisation integration, prompt-level testing, competitor citation mapping
• Cons: Coverage depth still expanding; check which AI engines and languages are live

2. Peec AI

• Price: starts around €99/mo (varies by platform)
• Pros: Multi-engine monitoring, share-of-voice, sentiment analysis, exportable reports
• Cons: Add-ons for Gemini & Perplexity can hike costs; prompt volume affects pricing

3. LLMrefs

• Price: Freemium; Pro at $79/mo
• Pros: Live keyword crawling, weekly trend reports, GEO hygiene tips for ChatGPT
• Cons: Smaller dataset; weekly sampling may miss fast shifts

4. Scrunch AI

• Price: $300/mo for 350 custom prompts
• Pros: Agent Experience Platform for AI-readable content, misinformation detection, journey mapping
• Cons: Enterprise focus; AXP still in beta, may overwhelm solos

5. Profound AI

• Price: $499/mo (Lite); enterprise pricing on request
• Pros: Fortune 500 case studies, SOC 2, Conversation Explorer
• Cons: Costly, complex for mid-market or small teams

6. AthenaHQ

• Price: from $295/mo (starter)
• Pros: Prompt tracking across 7+ engines, ROI metrics, Action Center to fix gaps
• Cons: Credits burn fast; align tracked queries carefully

7. Rankscale AI

• Price: from $20/mo for 120 credits
• Pros: Daily tracking, AI Readiness Score, sentiment tracking
• Cons: Technical interface; steeper learning curve

8. Otterly AI

• Price: $29/mo for 10 prompts
• Pros: Perfect 5/5 ratings, up to 80% time savings, Brand Visibility Index
• Cons: Limited public footprint; name confusion with Otter.ai

9. Writesonic GEO

• Price: $99/mo
• Pros: AI crawler analytics, competitor benchmarking, optimisation recommendations
• Cons: Focus on mention frequency over precise rank

10. SE Ranking’s AI Visibility Tracker

• Price: included with SE Ranking plans
• Pros: Covers AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini; “No cited” feature
• Cons: Requires existing SE Ranking subscription

11. Surfer AI Tracker

• Price: $95/mo for 25 prompts
• Pros: Prompt-level insights, source transparency, weekly trend reports
• Cons: Limited historical data; launched mid-2025

12. Nightwatch LLM Tracking

• Price: depends on Nightwatch plan
• Pros: Treats LLMs as engines, precise location targeting, custom views with Google/Bing
• Cons: Feature still in beta; fewer reviews

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13. Keyword.com AI Tracker

• Price: $24.50/mo for 50 credits
• Pros: Cross-engine coverage, citation & sentiment monitoring
• Cons: Credit-burn rates; sparse feedback on AI module

14. Geneo AI

• Price: flexible credit-based model, free tier
• Pros: Real-time monitoring, workspace management, query history
• Cons: Limited third-party testimonials

15. Knowatoa AI

• Price: free tier; paid plans scale by brand count
• Pros: Accurate descriptions, positive sentiment goals, competitor benchmarks
• Cons: Early stage; few user reviews

16. ZipTie AI

• Price: tiered Basic/Standard/Pro
• Pros: Screenshots of Overviews, AI Success Scores, competitor share of voice
• Cons: Occasional processing delays; evolving Google defences

17. Am I On AI

• Price: $99–100/mo after 14-day trial
• Pros: Instant gap discovery, no credit card needed, share-of-voice analysis
• Cons: Slow scans; snapshot-only results

18. Hall AI

• Price: free Lite; paid tiers higher quotas
• Pros: Generative answer & commerce analytics, MagicBrief insights
• Cons: New category caveats; variable data depth

19. Ahrefs’ Brand Radar

• Price: free beta; paid add-on post-beta
• Pros: Integrates with Site Explorer, Search Demand metrics
• Cons: Sampling captures fraction of conversations; UI needs polish

20. Semrush’s AI Toolkit

• Price: $99/domain
• Pros: Market share, sentiment, query topics, Business Landscape reports
• Cons: Methodology opaque; generic recommendations

21. seoClarity ArcAI

• Price: custom enterprise pricing
• Pros: Rapid feature dev, full-stack visibility, guided actions
• Cons: Steep learning curve; costly

22. AirOps

• Price: varies by plan
• Pros: No-code workflows, content planner, Answer Engine Visibility tool
• Cons: Best for teams with mature strategies

Alongside these, our project’s open-source solution offers a transparent, community-driven approach to chatgpt visibility tracking without enterprise price tags. And if you need hands-off content generation, consider Maggie’s AutoBlog, which creates SEO and GEO-targeted posts automatically.

For a truly hands-off approach, you can Run AI SEO and GEO on autopilot for your business and keep your visibility humming in the background.

Why Our Open-Source Tracker Outshines the Rest

Most commercial tools shine in features, but they can be pricey or opaque. Here’s how our open-source project solves the common pain points:

• Affordable: No surprise fees. You don’t pay per prompt or credit.
• Transparent: Public roadmap, open codebase, community reviews.
• Simple: User-friendly dashboard—ideal for non-technical founders.
• Focused: Built to track AI citations, sentiment and prompt performance.

And if you’re curious about the nuts and bolts of how AI assistants pick sites, Learn how AI visibility works to dive deeper.

Getting Started with Maggie’s AutoBlog and ChatGPT Visibility Tracking

1. Sign up on our GitHub-backed portal.
2. Connect your site and choose the AI engines you care about.
3. Define branded and non-branded prompts.
4. Watch your chatgpt visibility tracking dashboard update in real time.
5. Let Maggie’s AutoBlog craft blog posts to fill content gaps automatically.

Need more hands-on tactics? Explore practical GEO SEO strategies to learn proven methods that boost your AI citations.

Ready to own your place in AI search results? Explore chatgpt visibility tracking for your business and see how affordable transparency can transform your strategy.